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The future belongs to institutions that evolve.
Enrollment pressure, workforce disruption, and AI are reshaping higher education. See how forward-thinking institutions are meeting the moment — and setting themselves apart.
90%
of students are already using generative AI for coursework
Acrobat AI & The future of learning, 2025
66%
rise in demand for creative thinking by 2030, placing it among the top five skills employers seek.
Career Outcomes (Creative Campus), 2025
41%
of undergraduates are totally uninvolved with campus outside of classes.
Generation Lab
Every institution is navigating the same shifts.
The challenges shaping higher ed today — and how Adobe helps you meet them, whatever type of institution you are.

GEN AI
Move from scattered AI policies to a coherent, institution-wide approach that prepares students and empowers faculty.
Building a campus-wide AI strategy

ACCESSIBILITY
Create, remediate, and share accessible content at scale — and get ahead of the DOJ’s 2026 PDF accessibility deadline.
Creativity for all starts with accessible content
Find your path to standing out.
Different institutions differentiate in different ways. Explore what's most relevant to yours.
COMMUNITY COLLEGES
Uniquely positioned to bridge education and employment. See how community colleges prepare students for in-demand careers.
Lead workforce innovation
CREATIVE CAMPUS
Join a global community of institutions empowering every student with career-ready creative, productivity, and AI skills.
Set your institution apart
BUSINESS SCHOOLS
Equip students with the creative, digital, and AI skills they need to solve real-world business challenges and stand out in the workplace.
Prepare tomorrow's business leaders
PARTNERSHIPS
We collaborate with leading organisations to support innovation, digital skills, and meaningful learning across higher education.
Our partnerships
How institutions are leading the way.
Real stories from colleges and universities that are rethinking how they operate — and seeing results.
US & CANADA
Founded in 1893, Montana State University (MSU) is a top U.S. research institution in optics, physics, and ecology. As an Adobe Creative Campus since 2019, MSU provides students and faculty full access to Adobe Creative Cloud to foster digital literacy.
Where Innovation Meets Impact: Montana State University Leads the Way as an Adobe Creative Campus Innovator
2026 - Blogs
US & CANADA
Building a Campus AI Strategy Recording - Next Office Hour x Adobe
This free virtual event explores how institutional leaders can develop and implement a comprehensive AI strategy that drives innovation, supports faculty, and prepares students for an AI-shaped workforce.
2026 - On demand events
US & CANADA
As part of the Truist Rapid Innovation Program Immersive Experience, students at the Cox School of Business collaborated on design strategies to address real business and community challenges. The event enhanced students’ career-ready skills like creativity and critical thinking, and it gave them direct access to executives, community leaders, and industry experts.
SMU Students Use Adobe Tools to Solve Real-world Business Challenges in Truist Bank’s Rapid Innovation Program
2026 - Blogs
US & CANADA
Designing the AI University
Colleges have spent four years managing AI. Now they need to design for it. In this white paper, Jeff Selingo argues that fragmented policies and isolated experiments are no longer enough—and outlines four strategies for building a coherent, institution-wide approach. From setting a baseline for AI fluency to sequencing learning across the degree, the report offers a practical blueprint for preparing graduates for a labor market being reshaped by AI.
2026 - On demand events
From traditional to future-ready.
The institutions making the greatest impact are rethinking how they operate, teach, and differentiate.
Where most institutions are today
Fragmented AI policies with no campus-wide strategy
Generic curriculum disconnected from workforce needs
Low student engagement and declining retention
Enrollment driven by tradition, not differentiation
What future-ready looks like
Coherent, institution-wide AI and digital literacy strategy
Curriculum aligned to the skills employers actively seek
Students engaged through creative, while driving retention
Let’s talk about how Adobe can help your institution succeed.
Drive creative, AI‑ready learning with higher education plans that support your entire campus.
Looking for information? Contact our Sales team.
These peer institutions are making it work today.
Community colleges across the US are closing the gap between learning and employment with Adobe.

Students build portfolio-ready work with tools employers actually hire for.
Austin Community College prepares graduates with skills that translate directly to the workforce.

Admin processes 5× faster with Acrobat Sign.
Staff productivity is up ~30%, supporting more students without added headcount.

Digital workflows ~90% faster, enrollment bottlenecks eliminated.
43+ workflows have been deployed campus-wide with Acrobat.

AI literacy built across disciplines with Adobe Firefly.
Students develop prompt-writing skills through responsible, cross-disciplinary projects.







