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Adobe EduMAX 2024

October 8-9, 2024 San Jose, CA

Empowering the AI Generation:
Building Career Pathways with Digital Storytelling

We hope to see you at EduMAX 2024

EduMAX 2024 is an in-person, two-day event that brings higher education leaders together to discuss and learn about innovative technology solutions designed to address institutional challenges, increase learning engagement, and improve student outcomes.

Within this year’s theme of Empowering the AI Generation: Building Career Pathways with Digital Storytelling, the keynotes, fireside chats, and panels will focus on how higher education leaders can empower the next generation of the workforce through generative AI and other emerging technologies. You’ll get insights on artificial intelligence’s impact on higher ed and the evolving workforce — plus the role institutions play in empowering their students with the necessary career‑ready skills for long‑term success.

Open registration is closed, but there are still seats available.
Please contact your account representative directly to register.

EduMAX 2024 agenda

EduMAX Welcome Reception

Tuesday, October 8 | 6:00–8:00pm PT

EduMAX Conference Day

Wednesday, October 9 | 7:45am–4:30pm PT

Keynotes

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Amir Dabirian

Provost and Vice President for Academic Affairs,
California State University, Fullerton

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Osama Khan

Deputy Vice Chancellor,
Aston University

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Session speakers

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Roy Mathew

Partner, Higher Ed Practice,
Deloitte

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Vaishali Sabhahit

Global Head of University Talent,
Adobe

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Melissa Vito

Vice Provost,
University of Texas at San Antonio

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Jennifer Elliott

Academic Technology Consultant,
Wake Forest School of Law

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EduMAX 2024 is the premier event of
the Adobe Creative Campus program

Adobe Creative Campus institutions have made a commitment to digital literacy and have empowered students in all disciplines with the opportunity to learn essential digital skills to succeed in the classroom and beyond. They offer their students full access to Adobe Creative Cloud and Adobe Express to learn to communicate more effectively, build their personal brands, and prepare for the challenges of an increasingly digital world. They also collaborate with other Adobe Creative Campus institutions to share best practices in driving innovation and student success.

SESSION

SPEAKERS

Keynote: GenAI: A Sense of Urgency

Amir Dabirian, CSU Fullerton

Industry Panel: Hiring the AI Generation

Vaishali Sabhahit, Adobe; Roy Mathew, Deloitte; Jennifer Elliott, Wake Forest

Case Study: Student Engagement at University of Texas at San Antonio

Melissa Vito, UTSA

Trends in Hiring by Lightcast

Lightcast Data

Breakout 1: How to Integrate GenAI into College work

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Keynote: Equity in Curriculum Design

Osama Khan, Aston UK

Young Professionals Panel

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Breakout 2: Creating Equity of Access to Career Skills and Opportunity to All students

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EduMAX 2024 speakers

The event will feature keynotes, fireside chats, panel discussions, and breakout sessions led by innovative thought leaders in higher education who will share their insights on the practical application of emerging technology solutions. You will also have the opportunity to hear from Adobe executives and product experts. Please check back as more speakers will be announced soon.

The EduMAX Experience

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The evolving education landscape.

Hear from experts about AI's impact on higher education and the role educators play in its future.

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Industry insights.

Employers and industry leaders discuss trends and skillsets that help shape the AI generation's career readiness.

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From campus to career.

Students reflect on their own paths and share their experiences, insights, and visions for the future.

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Bridging the gap.

Thought leaders from Adobe Creative Campus institutions share their visionary strategies and celebrated successes.

EduMAX Wrap-up Dinner

Wednesday, October 9 | 6:00–8:30pm PT

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Photo credits: © 2024 Jakub Mosur Photography

Adobe, the Adobe logo, Adobe Express, and Creative Cloud are either registered trademarks or trademarks of Adobe in the United States and/or other countries. All other trademarks are the property of their respective owners.

© 2025 Adobe. All rights reserved.

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